14 Best Swiss Souvenirs: Top gifts & trinkets to buy in Switzerland

Known for its stunning natural landscapes, rich history, and delicious chocolate, Switzerland is a popular destination for travelers from all around the world. And what better way to remember your visit than with some of the best Swiss souvenirs?



Best Swiss Souvenirs


From traditional crafts to modern creations, Switzerland offers a wide range of unique and high-quality souvenirs that are perfect for yourself or as gifts for loved ones. In this guide, we’ll introduce you to some of the must-have souvenirs from Switzerland that will surely bring back fond memories of your trip. So let’s started



14 Best Swiss Souvenirs: The best souvenirs from Switzerland to buy



Best souvenirs from Switzerland


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While many believe experiences to be the best souvenir you can take home after a trip, Switzerland has made a persuasive argument for this statement. From finely crafted machinery in small objects to stunning displays of sugary treats, this country has a kaleidoscope of collectibles to discover.



1. Original Swiss army knives – The valuable gift



A souvenir with a bit of edge (pun intended), a Swiss army knife is an excellent option if you’re looking for a special gift from Switzerland with utility.  This multi-purpose tool was a standard object to have in the Swiss army and was first issued in early 1886.



Victorinox famous Swiss knives


Modern Swiss army knives have a wide variety of types and tools available that would be helpful to have on your person. The tool’s efficiency and usefulness are a great asset for outdoor adventure seekers, as its compact nature makes it a vital tool to have when camping.



There are many Swiss-owned companies that produce these finely made beauties, but the elegance of Victorinox is the brand to choose if you’re looking for the real deal. 



Ibach, a small town in Switzerland, is where you’ll find this manufacturer’s base of operation.



2. Basler Läckerli – The traditional Swiss treat



Originating from Basel, Switzerland , Basler Läckerli is a type of traditional Swiss gingerbread that has been delighting taste buds since the 14th century. 



Basler Lackerli from Jakobs: Food and Accessories Swiss


Made with a unique blend of honey, spices, and various nuts, this delectable snack offers a delightful combination of flavors and textures. The aromatic spices, including cinnamon, cloves, and nutmeg, infuse the gingerbread with a warm and comforting scent. 



The addition of crunchy nuts adds a satisfying crunch to each bite. Whether you’re craving a sweet treat to indulge in or looking for a thoughtful gift to share with loved ones, Basler Läckerli is a perfect choice that captures the essence of Swiss culinary tradition.



3. Swiss chocolate – The sweet gift



Another foodie item to add to the souvenir shopping list, Swiss chocolate is a must if you’re looking for a gift everyone would instantly love. Whether it’s for a loved one or simply to snack on when a nightly sugar craving hits, this blocked beauty is a must.



Delicious Quality Swiss Chocolates (Lucerne)


Often dubbed the “birthplace of milk chocolate,” this cacao-infused product often borders on the sweeter side of chocolate. More than 70% of its production is exported to other countries, which shows how this sweet treat is revered across the globe.



As Switzerland holds the number one spot in chocolate consumption in the world (per capita), it’s safe to say you’ll find an abundance of places dedicated to selling this commodity. 



Swiss Chocolates from Lindt, and Toblerone to local in-house brands


From the melt-in-your-mouth products of Lindt to the instantly recognizable triangular shape of Toblerone, it’s safe to say that Swiss manufacturers have dominated the chocolate game. 



Throughout the country, you’ll be able to find a wide variety of chocolate museums to try and grasp the ins and outs of how this delectable delight is made. One of the most popular establishments is the Lindt Home of Chocolate Museum based in Zurich, which would be a great way to obtain a souvenir with a story.



3. Heidi souvenirs – The child-friendly gift



An enchanting tale that involves a curious little girl who explores the Swiss Alps while she lives with her grandfather, Heidi is a classic fairytale often associated with Switzerland. 



One with Heidi in Heidi Land


While the story depicts the gloomy past of a Swiss girl who has lost her parents tragically, her lust for adventure bursts through the page and holds a place of nostalgia for many. 



Today, you’ll find many souvenir stores dedicated to providing a wide variety of Heidi-centered items, which includes the world-famous Heidi book itself.



4. Music boxes – The charming gift



A sparkling delight to liven any room, a Swiss music box is a perfect choice if you’re looking for an old-timey tune to dance to. 



Traditionally, these musical squares are made from wood with intricate mechanics that often chime a piece of classical Swiss music through the use of a mechanical cylinder.



This gift can be on the pricier side, as the craftsmanship of a traditional music box is unmatched. With its intricate wood carvings and beautifully plucked tunes of the music of the Alps, a Swiss music box is more of a stunning centerpiece than a mere trivial trinket.   



Read: 7 days in Switzerland itinerary



5. Swiss cuckoo clocks – The kooky gift



One of the sure-fire ways to show you’ve been to the captivating country of Switzerland, and a wonderful souvenir to display in your home, is a cuckoo clock. While this silly bird is often associated with the Swiss, this unique display actually originates in Germany.



Swiss wooden cuckoo clocks


Back in the 16th century, this decorative piece was constructed in the Black Forest area and then imported from Germany to be sold at Swiss souvenir shops. As this timely piece became quite popular, the connection between the cuckoo clock and Switzerland was created.



The wooden decoration is often embellished to depict the charming scenery of a homestead with the bird inside rearing its head on the hour. The Swiss have, historically, tried to make it their own by painting a wide variety of local scenery, such as the Swiss Alps, and adding their knack for wooden craftsmanship to the item.



In the canton of Berne, you’ll find the small village of Brienz, where these items are now manufactured in the facility of Loetscher.



6. Swiss cheese – The delicious gift



When thinking of Swiss food, the delectable variety and types of cheese this country offers come to mind. Its history finds itself in the area of Emmental and dates back as early as the 14th century. 



Maison du Gruyere cheese factory in Switzerland


In Switzerland, you’ll be able to find a seemingly endless supply of cheese types to nibble and sample on. This dairy product is widely acclaimed not just for its extensive history but also for its unmatched and old-school production but also for its high quality, and exceptional taste.



When traveling to Switzerland, you’ll find that certain regions are known for producing a certain type of cheese. In southern Switzerland, you’ll find the nutty flavors of Gruyère, while in the center of the Swiss Alps, you’re met with the tangy sensation of Raclette du Valais.



This souvenir item is an easy product to obtain as Switzerland is sprinkled with a vast array of specialty shops and can also be obtained by simply visiting a local supermarket.



Fondue experience in Zurich


Tip: If you’re looking to add another layer to your cheesy experience, a Swiss cheese fondue pot is the perfect addition to any masterfully crafted dairy product.



7. Swiss watches – The luxury gift



A timeless piece you’ll be able to keep forever, the Swiss watch is the perfect investment to make if you’re looking to wear a piece of mechanical refinery on your wrist. 



Rolex and Lindlt store in Zermatt Switzerland


Beyond the refinery and the excellent craftsmanship, Switzerland has a long and extensive history regarding this item. Leading wristwatch brands find their origins in this country, which includes the hefty price-tagged beauties of Rolex and Breitling.



However, you don’t need to break the bank while purchasing an authentic Swiss watch, as there are many cheaper alternatives that bear the same refinery as their luxury counterparts. This includes brands such as Swatch and Seiko.



8. Traditional Swiss wear – The fashionable gift



From Lederhosen to decorated aprons, Switzerland has a fun and vibrant collection of traditional garb to enjoy and purchase. 



As each canton in this celebrates a variety of festivals, traditional Swiss clothing is a great item to buy if you’re looking for something that reminds you of a certain area in Switzerland.



You’ll be able to see authentic Swiss wear in action during holidays and festivals, and procuring a traditional clothing piece will allow you to wear your treasured memories from your trip.



9. Decorated cow bells  – The musical memory



One of the cutest Swiss gift ideas is a cow bell insignia that is proudly worn by Swiss cows. In the past, these bells were used as an important tool in keeping track of cows as they grazed in the mountains. 



Swiss Souvenir Stores: I got a cute cow bell keychain home